Profile photo of Michael in casual business attire.

Founder of Validation.Run
& Digital Strategy Consultant

Michael Terwindt

Engineer-turned-marketer. Originally from Perth, Western Australia, but now living in New York City.Obsessed with humane positioning, usable customer journeys, and validated acquisition channels. Advocate of the growth marketing methodology for structuring experimentation while optimizing for learnings.Specializations: market testing, PPC (Google Search and Meta ads), conversion rate optimization and content/SEO.Offerings: consulting engagements, turnkey market testing, half-day workshops and 1-on-1 coaching.